—Overarching strategy and guidance

—Conceptualization of partnerships and campaigns

—Thoughtful talent identification, backed up with rational and data

—Talent procurement including negotiation and deal management

—Talent partnerships

—Execution and coordination of talent throughout term

—Follow up reporting and measurement

—Influencer seeding/relationship building

—Talent led brand building— product development, publishing, content, investment opportunities

—Talent/talent team introductions and connecting

—Talent development and growth

—Insights and optimization for all major platforms (Instagram, Facebook, Twitter, SnapChat, YouTube, Twitch, TikTok)

—Paid media

—Content strategy and development

—Media Measurement (engagement, conversion strategy, tracking)

—Growth planning

—Paid media campaigns

—Overarching editorial vision, guidance

—Brand identity and positioning

—Event and activation partnerships (virtual, too)

—Product launches

—Copywriting and pitch decks

—Case studies and research studies

—Direction on digital trends and niches

—CRM programs

—Strategic partnerships

—B2B connections and introductions

—Advice and guidance on marketing budget spend and allocation

—Recommendations for new revenue models/opportunities

—Evaluate and execute RFPs and leads

—Research and development projects. Competitor analysis.

—Business planning: budgeting, forecasting, revenue targets

—Product strategy and positioning

—Licensing deals

—Existing brand collaborations

—Sales forecasting

—Go-to-market strategy